What are the causes of this problem? On the one hand, in order to earn more economic gains(經濟收益), a considerable number of （很多）manufactures usually wrap their products with unnecessary but appealing (吸引人的)materials aiming at attracting customer’s attention , arousing their curiosity and then stimulating their purchasing desire （吸引顧客的註意力並引發他們的好奇心）. On the other hand, quite a few customers believe that the more delicate the package seems，the superior the quality will be（包裝越精美，產品質量就越好）,the notion has also encouraged the trend of excessive packaging. However, the emergence of excessive package（過度包裝） has given rise to（導致）many undesirable consequences that can’t be neglected （不容忽視）. For one thing，it is a waste of precious and limited natural resources，which will thus pose underlying (潛在的) threat to our offspring generation（子孫後代）. For another, customers are often deceived by artificial external packing rather than being provided with high-quality goods .
To change this situation, I think we should take the following measures. First, laws must be made and implemented to impose restriction on （實行限制） excessive packaging. Second, a public education campaign should be launched to arouse customers’ consciousness （意識） that packaging doesn’t equal to quality, and also let them know the bad impact of it. Only in this way can we put an end to this trend